At Google I/O 2025, Google introduced its two new One AI membership premium plans—AI Pro and AI Ultra. Both premium plans aim to offer advanced AI capabilities from Gemini, including features like video generation, support for Flow, NotebookLM, and so on. However, there’s a big price difference between them.
The AI Pro plan is priced at Rs 1,950 per month, and the AI Ultra plan, on the other hand, costs a whopping Rs 24,500 per month. What Google is offering in the AI Ultra plan that makes it this expensive, and whether you choose Pro or Ultra, that’s another big question to ask.
To make it easier, we’ve compared the two in detail.
Google AI Pro
It gives users access to Gemini 2.5 Pro, AI features in Google apps, and 2 TB of storage. It now includes Flow and early access to Gemini in Chrome, making it suitable for students, professionals, and everyday users who want to boost productivity.
Google AI Ultra
Google AI Ultra, on the other hand, is designed for power users like developers and content creators. It offers higher usage limits, access to Veo 3, Deep Think mode, 30 TB of storage, and premium services like YouTube Premium and Project Mariner.
Features and differences
The Ultra plan unlocks exclusive capabilities such as Veo 3 access in Flow, enhanced limits in NotebookLM and Whisk, and the ability to run multitasking agents with Project Mariner. It also includes Gemini’s deepest integration across Google services and Chrome.
Comparison table: Google AI Pro vs Google AI Ultra
| Feature | Google AI Pro | Google AI Ultra |
| Price | $19.99/mo (Free for 1st month) | $249.99/mo (50% off for 3 months) |
| Gemini model access | 2.5 Pro | 2.5 Pro + Deep Think, highest limits |
| Flow (AI filmmaking) | With Veo 2 | With Veo 3 + advanced tools |
| Whisk (image to video) | High limits with Veo 2 | Highest limits |
| NotebookLM | 5x more features | Highest limits (later this year) |
| Gemini in Google apps | Available | Highest limits |
| Chrome integration | Early access | Early access |
| Project Mariner (agentic AI) | Not included | Included |
| YouTube Premium | Not included | Included |
| Storage | 2 TB | 30 TB |
The steep price difference between Google AI Pro and Google AI Ultra primarily reflects the expanded capabilities, premium content generation tools, and value-added services packed into the Ultra tier.
First, Ultra subscribers get exclusive access to Google’s most advanced models—including Veo 3 for high-resolution video generation and Deep Think mode for complex reasoning tasks. These capabilities are tailored for power users such as researchers, developers, and filmmakers who require high compute resources and model throughput.
Second, the Ultra plan offers maximum usage limits across all tools like Flow, Whisk, and NotebookLM. This ensures less throttling and more consistent performance for users who rely heavily on AI workloads.
Third, Ultra includes Project Mariner, a new agentic research tool that automates and manages up to 10 simultaneous tasks—something not available in the Pro tier.
In addition, Ultra bundles in a YouTube Premium subscription (normally Rs 139/month in India), and provides 30 TB of cloud storage, a massive upgrade over Pro’s 2 TB.
All these premium features combined justify the high monthly cost, positioning AI Ultra as a subscription for professionals with intensive AI needs—not general consumers.
Who should choose what?
If you’re a student, teacher, or professional looking to explore AI-assisted productivity with basic video tools and research aids, Google AI Pro should be sufficient. But if your work involves creative storytelling, coding, research, or managing heavy AI workloads, the AI Ultra plan provides advanced capabilities and higher ceilings.
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