HomeNewsWorldGoogle, Universal Music in talks for deal on AI 'deepfakes'

Google, Universal Music in talks for deal on AI 'deepfakes'

The music industry is grappling with "deepfake" songs, made using generative AI, that mimic artists' voices, often without their consent.

August 09, 2023 / 18:13 IST
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Google in talks with Universal Music to negotiate deal for AI music
Generative AI has stirred a lot of debate on copyright and licenses in cases where the AI has been found to use copyrighted material. (Representative Image)

Google is reportedly in talks with Universal Music Group, to license voices and melodies from their catalogue for training its music based AI models.

Generative AI has stirred a lot of debate on copyright and licenses in cases where the AI has been found to use copyrighted material.

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Also read | Google's Search Generative Experience gets richer with more videos, images

Google's music generation AI called MusicLM can create high-fidelity music from text prompts but Google wisely decided not to release the model for public use, due to copyright issues.