HomeNewsTrendsFeaturesCheckout: Strategy to help HUL's Dove brand fly higher

Checkout: Strategy to help HUL's Dove brand fly higher

CNBC-TV18 and Hindustan Unilever Ltd (HUL) present the fifth season of LIME. This week watch the semi-finalists fight for the place in the finals, as they present their strategies to help Dove increase penetration and become the leader across product categories in the premium personal care market in India.

March 05, 2014 / 19:42 IST
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CNBC-TV18 and Hindustan Unilever Ltd (HUL) present the fifth season of LIME, a case study challenge for the country’s budding masterminds. This week watch the semi-finalists fight for the place in the finals, as they present their strategies to help Dove increase penetration and become the leader across product categories in the premium personal care market in India.

first published: Feb 25, 2014 06:32 pm

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