An Instamart user in Bengaluru tipped delivery partners a remarkable Rs 68,600 this year. The amount is the highest paid by any use in the country, the platform’s annual order analysis How India Instamarted 2025 revealed on Monday.
The figure stands out even among a year marked by rapid growth in quick‑commerce spending and evolving consumer habits. Instamart noted that the generosity wasn’t limited to one city—Chennai followed closely with users collectively tipping Rs 59,505.
From iPhones to Rs 10 prints: Bengaluru leads India’s quick‑commerce culture
The report highlights that Bengaluru’s engagement goes beyond tipping. It remains one of the strongest cities for premium ordering behaviour and high‑value carts. From pairing a Rs 1.7‑lakh iPhone with a Rs 178 lime soda to placing the tiniest Rs 10 printout order, Bengaluru’s ordering patterns show a blend of indulgence, convenience and everyday use.
Instamart’s 2025 trends also position Bengaluru as a top consumer of Korean sauces and late‑night snacks, while simultaneously being one of the fastest adopters of new product categories. But the standout highlight remains its culture of rewarding delivery partners—especially in a year when quick‑commerce played an even more crucial role in household consumption across India.
India’s evolving tipping landscape
While tipping has long been associated with restaurants and ride‑sharing platforms, quick‑commerce tipping is still relatively new. Yet, the behaviour seen in cities like Bengaluru suggests that customers increasingly recognise the work and speed demanded of delivery executives navigating dense neighbourhoods and unpredictable traffic conditions.
Instamart said its analysis of millions of orders revealed that tipping spikes during festive seasons, late‑night orders and urgent deliveries—moments when customers likely appreciate convenience the most. In 2025, India collectively embraced quick‑commerce as part of its daily rhythm, with tipping emerging as a stronger signal of that relationship.
A year of big spends and bigger changes
This year’s insights also showed India’s quick‑commerce evolution: the largest single cart of Rs 4.3 lakh from Hyderabad, gold purchases worth Rs 15.16 lakh in Mumbai, and thousands of late‑night snack orders across major cities. But the Bengaluru tipping milestone stood out for symbolising not luxury spending, but recognition for gig‑economy workers who keep the city’s deliveries running.
As Instamart summarised, India shopped fast in 2025—and Bengaluru tipped the fastest.
Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!
