Google is working to soon enable e-commerce options on YouTube.
YouTubers who review a variety of products from cosmetics to mobile phones are being asked to use a YouTube software to tag featured products.
Also Watch | Is live streaming the future of e-retail?
In this edition of the Explained series, Moneycontrol's Shraddha Sharma explains why YouTube is looking to convert its product videos into a click-and-buy opportunity.
Watch the video for more.
Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!