HomeNewsBusinessMarketsPiccadily Agro wins injunction, Radico Khaitan barred from using ‘Kashmyr’ vodka brand

Piccadily Agro wins injunction, Radico Khaitan barred from using ‘Kashmyr’ vodka brand

Radico Khaitan and its affiliates have been restrained from manufacturing, selling, advertising, promoting, or using the brand until a final adjudication on the matter, said Piccadily Agro.

September 24, 2025 / 16:54 IST
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Radico Khaitan in July 2025 launched a vodka under the brand “Kashmyr,” in the same category and similar price point.
Radico Khaitan in July 2025 launched a vodka under the brand “Kashmyr,” in the same category and similar price point.

Listed sugar mill and distillery Piccadily Agro Industries has secured an court injunction restraining Indian Made Foreign Liquor (IMFL) maker Radico Khaitan from using the brand name 'Kashmyr' for its recently launched Vodka on grounds of trademark violation, a company filing said on September 24.

Radico's brand name is "deceptively similar/ infringing to the plaintiff's Trademarks "Cashmir", "Cashmere" and/or their variants," said the District Court of Karnal on September 23 in response to a petition by Piccadily Agro filed July 30, 2025. The suit was against Radico Khaitan's use of infringing mark ‘Kashmyr’ vodka brand which is similar to Piccadily's registered trademark "Cashmir" and "Cashmere".

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The court's interim injunction on Radico “restrained from manufacturing, selling, offering for sale, advertising and/ or promoting and/or using the mark "Kashmyr" in isolation and/ or in conjunction with any other prefix/suffix..." Radico Khaitan and its affiliates have been restrained from manufacturing, selling, advertising, promoting, or using the brand until a final adjudication on the matter, said Piccadily Agro.

Piccadilly had registered the trademark “Cashmere” in 2015 for a luxury vodka, subsequently secured a trademark for “Cashmir” too, and finally launched its first luxury vodka under “Cashmir” brand. Soon after its launch, Radico Khaitan in July 2025 launched a vodka under the brand “Kashmyr,” in the same category and similar price point. This is similar to the registered mark and likely to cause consumer confusion, Piccadily claimed.