HomeNewsBusinessCompaniesYes Bank saga: How the cookie crumbled

Yes Bank saga: How the cookie crumbled

Rana Kapoor's mantra was simple. Bet big, spend big and grow big. The composition of the loan book always tilted towards corporate loans with this aim. The strategy worked for Kapoor for a long period.

March 09, 2020 / 18:55 IST
Story continues below Advertisement

When promoters Rana Kapoor and Ashok Kapur ousted their one-time partner Harkirat Singh from Yes Bank shortly after getting the bank licence in 2003-04, they had a clear plan in place - launch a private bank that will function as aggressively as a non-banking finance company.

They had envisioned it as an entity that will bet on the wholesale business for quick bucks in a short time instead of embarking on a slow moving retail business.

Story continues below Advertisement

The Kapoor-Kapur duo was unlike anything Indian banking industry had seen till then. Traditionally, banking was seen as a slow and steady business. Kapoor, unlike a mundane conventional banker, presented himself as a suave and tech-saavy banker.

Yes Bank was a new generation lender in its looks and functioning. The bank, which hit the ground along with Kotak Mahindra Bank in 2003-2004, was no less than a foreign bank in appeal. Kapoor simultaneously built his own brand by hosting mega conferences sponsored by Yes Bank.