Take-Two Interactive’s CEO Strauss Zelnick has made it clear that the company is not interested in making GTA 6 and its upcoming major AAA games come to the Xbox Game Pass on day one, as per an interview given to GamesIndustry.biz . Though Zelnick is aware that offering premium games with a subscription service is good for player reach and sustained interest, he made it clear that Take-Two is not going to take that route with its upcoming big AAA titles like GTA 6.
Take-Two Interactive is the parent company of GTA-maker Rockstar Games. Alongside Rockstar Games, Take-Two has two more major game publishing labels: 2K and Zynga.
In the interview, the Take-Two CEO said that while “offering a frontline title with a premium price in a subscription service, day and date, will push consumers to that subscription service for at least a period of time”, Microsoft’s push for games (like Call of Duty Black Ops 6) to come to Xbox Game Pass on day one “won’t affect” Take-Two’s decisions on launching its AAA games on Game Pass on day one because its decisions are “rational”.
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If GTA 6 and other AAA titles from Take-Two are not coming to Game Pass, it means that those with a Game Pass subscription will still have to shell out the full game price for GTA 6 if they want to play the game.
GTA 6 comes out in Fall 2025 and going by what Take-Two CEO has said, it’s best not to get your hopes up for GTA 6 to come to Xbox Game Pass. Just wait it out till GTA 6 launches without expecting to get the open-world role-playing game through the Game Pass and hope the wait is worth it as Rockstar Games launches GTA 6, the first mainstream GTA title to launch after 12 years.
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