Storyboard: Here's Maruti's new campaign on road safety

This week on Storyboard, Storyboard Editor Anant Rangaswami spoke to Twitter's Parminder Singh, MD –INSEA MENA and JP Maheu, VP - Global Brands and Agencies, about the changing space of media and the role of the social site in advertising. Rangaswami also caught up with Peter Vogel, CEO – Asia Pacific, MEC, who spoke about the relevance of media agencies in the changing market and what difference his agency is bringing on board for the clients.Also, take a look at how Maruti Suzuki is highlighting the importance of road safety in their campaign. For full show, watch accompanying videos.