Micromax LED42K316 Review

Your average upper middle-class kid toting a branded mobile phone invariably tends to scoff at Indian brands offering the same experience and features as his expensive smartphone at dirt cheap prices—with a little help from our Chinese neighbours, of course. As a gadget reviewer trained to appreciate quality of workmanship/materials and fine engineering, I should be inclined to concur. However, I beg to differ in this case. In a nation where wealth is greatly concentrated in the metros, these affordable mobile and tablet manufacturers reach out to a much wider demographic beyond these few cities and give them access to an experience that would otherwise be out of their reach.If you draw parallels with the pharmaceutical industry, this is akin to Indian manufacturers reverse engineering, say, a $70,000-a-year cancer drug and making it affordable enough for developing countries. While the idea of cheaper smartphones and tablets may not be as profound, it's good to know that these Indian brands truly enable modern technology to be the great social leveller it's touted to be. Micromax is one such brand empowering the working class and broke college kids across India to consume technology in the same way as the more fortunate ones do. Click here for full story