HomeNewsBusinessMutual FundsHDFC AMC launches new tap-based feature for MF investments via WhatsApp

HDFC AMC launches new tap-based feature for MF investments via WhatsApp

The new facility, unlike the traditional WhatsApp-based service that relies on text messages, provides a more “intuitive click-based interface, similar to an investment app”, the AMC said

April 02, 2025 / 14:17 IST
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HDFC AMC said investors can start their systematic investment plan (SIP) or make lumpsum investment in the schemes provided by HDFC Mutual Funds directly via WhatsApp (+91-82706 82706).
HDFC AMC said investors can start their systematic investment plan (SIP) or make lumpsum investment in the schemes provided by HDFC Mutual Funds directly via WhatsApp (+91-82706 82706).

HDFC Asset Management Company on April 2 announced the launch of WhatsApp-based Tap2Invest facility that allows HDFC Mutual Fund’s existing customers to invest in schemes through a ‘simple’ tap-based experience on the messaging app, the firm said in a statement.

The new facility, unlike the traditional WhatsApp-based service that relies on text messages, provides a more “intuitive click-based interface, similar to an investment app”, the AMC said.

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HDFC AMC said investors can start their systematic investment plan (SIP) or make lumpsum investment in the schemes provided by HDFC Mutual Funds directly via WhatsApp (+91-82706 82706).

The new facility, which has an end-to-end encryption, also supports various payment options, including, UPI autopay, net banking and other digital services, the statement said.