No price cuts in near-term; new launches in 2014: M&M

Rajesh Jejurikar, chief executive (tractor & farm mechanization), Mahindra and Mahindra says the company’s tractor business has gained some market share in the last two months.

The company's total tractor sales, both domestic and exports, have grown by 17 percent at 27,748 units in June over the previous year, M&M said in a statement.
The domestic growth of 19 percent achieved during June 2013 is indicative of the positive momentum this year. The improved kharif crop output prospect is expected to spur the rural economy further, it added.
Jejurikar says the company is planning to launch new products in 2014. "We are not planning to take any price cuts in the near-term," he told CNBC-TV18 in an interview.