MTR @ 100 makes world's longest dosa at 123.03 feet, enters Guinness World Records™

MTR @ 100: MTR 1924 is a signboard that people in Bengaluru see everywhere these days. Parampalli Yagnanarayana Maiya and his brothers started Mavalli Tiffin Room, or MTR as it is now known, a hundred years ago, in 1924. Apart from the hotel brand, it was the packaged food business that took the MTR Foods brand global. To start off MTR's centenary year, the team in Bengaluru announced that they are now the holders of the new GUINNESS WORLD RECORDS title for the Longest Dosa in partnership with Lorman Kitchen Equipments. (Photo credit: Bindu Gopal Rao)

123 feet long dosa by MTR: MTR's signature Red Rice batter was used to prepare this dosa at its Bommasandra Factory by a team of 75 chefs, comprising both seasoned experts and budding culinary talent, under the guidance of MTR's Cuisine Centre of Excellence. (Photo credit: Bindu Gopal Rao)

World's longest dosa yet: The 123-feet-long dosa was made according to an MTR-favourite recipe. Sunay Bhasin, CEO of MTR, told Moneycontrol: “This is a long legacy for a young brand. The success of MTR has always been that it has stayed true to its core which is all about authenticity, great taste, quality, and innovation. This is also an innovation where our much-loved MTR dosa has been recreated in a unique fashion – the world’s longest dosa at 123.03 feet.” (Photo credit: Bindu Gopal Rao)

The world’s longest dosa was made on a specially built induction stove, the biggest ever from Bengaluru-based Lorman Kitchen Equipment Pvt. Ltd. Chandra Mouli, MD, Lorman said, “Induction cooking equipment is efficient, sustainable, and eco-friendly, creating a safer ecosystem for chefs, we are proud to be partnering with MTR on this remarkable event.” (Photo credit: Bindu Gopal Rao)

MTR's centenary year is also going to see promotions and celebrations from the brand. Bhasin said, “We are currently launching a new range of mithais called mithai minis as the 100-year celebration must be sweet. We are looking at doing our Karnataka food festival, Karunadu Swada, again this year in a bigger and grander way as well as many more things.” Apart from the employees, the event also had children from local schools and members of the surrounding communities. With this, MTR has broken the previous world record for longest dosa (54 ft 8.69 in). (Photo credit: Bindu Gopal Rao)