Zoho Arattai effect: WhatsApp adds 5 new features to boost creativity and chat experience
In the wake of Zoho's Arratai messaging app gaining popularity, WhatsApp has added a couple of new features to the platform aiming to deliver better overall experience to users. WhatsApp has rolled out a new set of features for Android and iOS users, aiming to make conversations more engaging and personalized. The update, which introduces five major additions, arrives at a time when domestic rivals like Zoho’s Arattai are drawing attention with their user-centric updates and privacy-focused approach.
Feature 1: Live and Motion photos WhatsApp now supports Live Photos on iOS and Motion Photos on Android, allowing users to share moments complete with movement and sound. This enhancement captures the essence of real-life experiences, enabling users to share more authentic memories directly within chats.
Feature 2: AI-powered chat themes Meta AI integration is expanding on WhatsApp with AI-generated chat themes. Users can now create personalized chat backgrounds using AI prompts, bringing more creativity and individuality to their conversations. While this feature is being rolled out gradually, it marks another step toward blending AI with everyday communication.
Feature 3. New expressive sticker packs The messaging app has added new sticker collections including Fearless Bird, School Days, and Vacation packs. These animated stickers are designed to help users express emotions and reactions visually, expanding WhatsApp’s existing library of expressive tools.
Feature 4. Document scanning on Android WhatsApp’s document scanner, previously exclusive to iOS, is now available for Android. Users can scan, crop, and share documents directly within the app, reducing the need for third-party scanning tools.
Feature 5: AI-generated video call backgrounds WhatsApp is introducing AI-based backgrounds for video calls, allowing users to appear in virtual surroundings of their choice. Users can also add these AI-generated backgrounds while taking photos and videos directly within chats, adding a layer of visual customization across the platform.
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