iPhone 17 Series Launch Incoming
Apple is preparing to unveil the iPhone 17 series next month, expected to include four models: iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and the new slim iPhone 17 Air. The launch is likely to follow Apple’s usual early September timeline.
Pricing Pressure from US Tariffs
New “reciprocal tariffs” imposed by the US on imports from India and China — key manufacturing centres for iPhones — may push prices higher than last year’s models.
Potential Price Increases in the US
Analyst Jeff Pu from GF Securities predicts the iPhone 17 series will cost more than the iPhone 16 range in the US, attributing this to tariffs on goods imported from China and India.
Apple’s US Investment and Tariff Exemptions
Following a $100 billion investment announced by Apple CEO Tim Cook, the US has exempted some iPhones from tariffs: 20% on China imports but 0% on India-made devices.
India’s Growing Role in Production
India now accounts for 14% of flagship iPhone manufacturing, with most iPhones sold in the US between April and June produced there.
Expected US Pricing for iPhone 17 Series
Leaks suggest the iPhone 17 will cost about $50 more than its predecessor, potentially starting at $849 for the base model in the US.
Price Estimates for Other Models
The iPhone 17 Air might start at $949, the iPhone 17 Pro at $1,199, and the iPhone 17 Pro Max could be priced around $1,249.
Estimated Prices in India
Converted prices in India could be approximately ₹89,900 for the iPhone 17, ₹99,900 for the 17 Air, ₹1,45,900 for the 17 Pro, and ₹1,64,900 for the 17 Pro Max.
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