HomeNewsWorldApple’s Tim Cook meeting with Trump as tariffs threaten iPhones

Apple’s Tim Cook meeting with Trump as tariffs threaten iPhones

Tim Cook’s company risks being caught in the middle of an escalating trade fight between the US and China, with Trump’s 10% tariff on Chinese-made goods posing a challenge for Apple as it seeks to address sluggish iPhone sales.

February 21, 2025 / 07:17 IST
Story continues below Advertisement
Shortly following the election, Cook posted to social media that Apple looked “forward to engaging with you and your administration to help make sure the United States continues to lead with and be fueled by ingenuity, innovation, and creativity.”
Shortly following the election, Cook posted to social media that Apple looked “forward to engaging with you and your administration to help make sure the United States continues to lead with and be fueled by ingenuity, innovation, and creativity.”

President Donald Trump is meeting with Apple Inc. CEO Tim Cook at the White House on Thursday, according to a person familiar with their plans.

The person shared the details of the meeting on the condition of anonymity, but did not provide the agenda for the discussion.

Story continues below Advertisement

Cook is among the tech industry leaders who have sought to nurture a close relationship with the president since his reelection, attending his inauguration last month and traveling to his Mar-a-Lago estate in Florida during the presidential transition.

Tim Cook