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Will it be a Happy Diwali for manufacturers and retailers?

With Dhanteras coinciding with pay-day, retailers were hoping for a last-minute boost during the Diwali weekend.

November 07, 2013 / 16:41 IST
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A week before Diwali, sales at top retail chains indicated a subdued festive season, with most retailers expecting just a 10 to 12 percent spike in sales, versus the usual 30 to 40 percent. But with Dhanteras coinciding with pay-day, retailers were hoping for a last-minute boost during the Diwali weekend.

first published: Nov 7, 2013 04:41 pm

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