With the advent of the social media, brands have started to communicate with users differently; it is more personal, conversational and of course, it is happening in real time. It is not simple, but it has been an uphill task for brands to filter conversations, get real insights and deliver their message to the right audience. This is where our next startup, Airwoot comes in. It describes itself as a social concierge desk for brands on social media and was founded by 31 year old, PhD dropout, Saurabh Arora in 2013.Watch the video for more...
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