Storyboard: Motorola plans to up their game with Moto Z

In this episode of ‘Storyboard’, Storyboard Editor Anant Rangaswami caught up with Jan Huckfeldt, Vice President, Global Marketing & Communications at Lenovo MBG & Motorola Mobility and discussed about the launch of the new Moto Z and Moto Z Play, their unique new features and their marketing strategy.Rangaswami also spoke with Kedar Teny, Director-Marketing & Digital at McDonald's India and Prajato Guha Thakurta, ECD at Leo Burnett India about the new and improved McDonald's app and the launch of their new campaign that tells the tale of two retired frenemies who eventually call a truce over food. Watch accompanying videos for more details.