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Aditya Birla Lifestyle Brands: Why this apparel player merits attention
Ananya Birla ventures into beauty and personal care industry, to roll out brands from this year
What brands can learn from Elections 2024
Taapsee Pannu is fast becoming a favourite in the brand world
Mamaearth parent launches GenZ-focused makeup brand Staze
Malabar Gold, Titan and 4 other Indian brands on global list of top-100 luxury goods makers
What’s pushing global luxury brands to cater to Indian consumers? | ‘Indianization’ of luxury brands
Inside India's largest luxury retail destination | Jio World Plaza BKC MUMBAI
India’s 'grey' market remains under-exploited
Marketing Musings: Selling the luxury bug
Guidelines for social media influencers on anvil; declaration to be must for endorsing products
Storyboard18 | The Great Skill Reset: How are companies hiring for marketing and brand roles these days?
Storyboard18 | Personalisation - Myths And Facts
Storyboard18 | Brands need to level up to get women gamers
Storyboard18 | Licious goes for a brand refresh
Storyboard18 x Just Sports | Why are brands getting interested in non-cricket sports?
Storyboard18 | Should brands dissociate with influencers who promote toxic content?
Mother’s Day 2022: These ads will make you want to call your mom right away
Storyboard18 | FCB focuses on creating timely and timeless brands in the post pandemic era
Retailers return to shopping malls as footfalls near pre-COVID-19 levels
Storyboard18 | ‘Brands are not investing in women’s cricket, they’re investing in select cricketers’
Storyboard18 | Russia-Ukraine Crisis: When brands should rethink moment marketing
MC Recommends: Where to holiday, what to buy and the best experiences to chase right now
Storyboard18 | What happens when brands become spammers?
Storyboard18 | Quick commerce space heats up; brands pump ad money to woo Indians
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