3 Point Analysis | FDI in e-com: Will the government be able to play good cop bad cop ahead of elections?

In a move which will go a long way in appeasing the offline traders, the government has tightened norms for online retailers, making it more difficult for them to use their nearly endless stream of foreign capital to fund high discount, banned exclusive tie-ups and covered group companies into the ambit of foreign direct investment.

Priyanka Sahay does a three-point analysis of how FDI in e-commerce will affect the online market.

Watch the video for more