HomeNewsBusinessReal EstateWhy nothing but an ‘embroidered home’ will do for this fashion designer

Why nothing but an ‘embroidered home’ will do for this fashion designer

Yogita Kadam’s Mumbai house is virtually her calling card, reflecting her passion for design with fabrics from her atelier showcased as wallpaper and upholstery, handiwork of her craftspersons displayed on kitchen counters and her favourite earthy colours splashed everywhere.

November 26, 2023 / 19:16 IST
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Interior design
A breakfast counter with ethnic motif tiles. Sliding doors separate the kitchen from the living area. Photo courtesy Saniya Kantawala Designs

A fashion designer is obviously madly in love with all things fabric, tailoring and needlework, so when Mumbai-based Yogita Kadam wanted a virtually immersive experience with embroidery, she knew just one person who could pull it off for her.

Saniya Kantawala of Saniya Kantawala Design (SKD), Mumbai, who had worked on Kadam’s boutique earlier, was roped in to make sure that the new design of her Goregaon house reflected the owner’s aesthetic sensibilities, priorities, and love for natural materials, especially rattan and cane.

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Work cut out

After visiting the site in March 2022 Kantawala knew she had her work cut out. “The apartment looked like any tasteful, luxury dwelling, but a signature look was missing. Since Yogita’s professional persona was so flamboyant, she knew at the very outset that her residence needed to reflect who she was as a designer and her creative work,” says Kantawala.