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Lumax Industries – A bet on increasing LED adoption in automobile segments

March 08, 2019 / 12:21 IST
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Nitin Agrawal Moneycontrol Research

Highlights: -  Increasing LED adoption is the game changer for Lumax - LEDs have higher value and margin - Lumax’s lean balance sheet and strong return ratios a big positive - Stock trades at reasonable valuation --------------------------------------------------

Lumax Industries, an end-to-end lighting solution provider across automobile segments, presents a good buying opportunity for investors. Lumax’s focus on LEDs will help it consolidate the leadership position in the auto lighting space, where it already has a 60 percent market share. The LED focus will also improve margins and add to the attraction of its lean balance sheet and strong return ratios.

 Focus on LED lighting Demand for LED lights continues to be very strong. Big original equipment manufacturers (OEMs) are widely adopting LEDs because they are more energy efficient and aesthetically appealing. The switch to BS VI emission norms and increasing adoption of electric vehicles, that need to be more energy efficient, will add more heft to LED demand.

Thus, Lumax’s aggressive focus on manufacturing and supply of LED bulbs unlocks a huge potential for both sales growth and margin expansion. The company’s association with Stanley Electric Company, a world leader in vehicle lighting and the only firm to manufacture LEDs worldwide, also gives it a technology edge.

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LEDs contributed 35 percent to Lumax’s topline in the nine months ended December 2019 compared to just 5 percent in FY17. The management is targetting a LED contribution of 40-50 percent of total revenues by 2020. The low penetration in the commercial vehicle segment, where the company has 80 percent market share, will be a key factor in achieving this target.

Strong client base Lumax has a very strong footing in the passenger vehicle lighting space and serves almost all leading OEMs in India. Maruti, the leader in PV segment, is Lumax’s largest client contributing 36 percent to total revenue followed by Honda Motorcycle and Scooter India (HMSI) with 14 percent share. The top 3 customers generate around 61 percent of total revenues.