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HUL set to expand retail presence for better branding

Lakme salon, BRU cafes and Swirls Parlous are new ways for Hindustan Unilever (HUL) to connect with its consumer. In an exclusive interview with CNBC-TV18, Nitin Paranjpe talked about how the company is preparing to expand its front-end retail presence to provide brand experiences to its consumers.

June 05, 2011 / 12:51 IST
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After three years of navigating choppy waters, Hindustan Unilever (HUL) has managed to steady itself. It is now focusing on strong growth, innovation and category creation. Lakme salon, BRU cafes and Swirls Parlous are new ways for Hindustan Unilever (HUL) to connect with its consumer.

In an exclusive interview with CNBC-TV18

TAGS: #BRU cafe #Business #Hindustan Unilever #HUL retail expansion #Lakme salon #Nitin Paranjpe #Swirls Parlous
first published: Jun 4, 2011 04:40 pm

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