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Pawan Kalyan’s OG sold to Netflix for a whopping price

Pawan Kalyan's landmark film OG has been acquired by Netflix for a record-breaking sum, marking one of the biggest digital rights deals in Telugu cinema history.

September 26, 2025 / 20:01 IST
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OG

The Star of Power Pawan Kalyan's new action movie, They Call Him OG, is already shattering records even though it hasn't even come out in theaters yet. The movie got a major digital streaming contract with Netflix for Rs 92 crore, which is the biggest OTT deal the actor has ever made. The rights span key Indian languages like Telugu, Tamil, Malayalam, Kannada, and Hindi, showing how popular the movie is across the country.

A Big Win Before the Book Came Out

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The creators have already made back a lot of their money from the OTT deal, which cost them roughly Rs 250 crore to make. Star Maa's purchase of the satellite rights and the movie's excellent worldwide advance sales make OG look like a financial behemoth already. In the US market, where the movie has been breaking records before its debuts, trade circles say that advance sales are through the roof.

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