As Apple kicked off preorders for its new iPhone 17, cybersecurity firm Kaspersky has reported a surge in online scams targeting eager buyers worldwide. Fraudsters are exploiting the excitement around the device, using fake websites, bogus lotteries, and phony “tester” offers to steal personal and financial information.
One common trick involves counterfeit websites that mimic Apple’s official store. These sites lure users with promises of early preorders for the iPhone 17, often claiming the device will sell out fast. When users try to “buy” the phone, they are prompted to enter bank card details, which scammers then steal.
Scammers are also running fake lotteries, offering free iPhones as prizes. To participate, users are asked to complete surveys, submit personal information like email addresses and phone numbers, and even pay a delivery or service fee. Fake feedback sections on these sites show supposed winners, giving the scams a false sense of legitimacy.
Another rising trend is fake “tester” programs. Tech enthusiasts are invited to test the iPhone 17 early, but to get their hands on the device, they are asked to provide contact details and shipping addresses, along with a payment for delivery. The phones never arrive, leaving users vulnerable to spam and targeted phishing attacks.
Tatyana Shcherbakova, Web Content Analyst at Kaspersky, said, “Cybercriminals thrive on the excitement of major product launches, turning consumer enthusiasm into a gateway for data breaches. We've seen these tactics evolve from crude phishing to highly polished sites that can look authentic. Users must prioritize verification over impulse to stay safe and avoid falling victim to these opportunistic threats.”
Kaspersky advises users to take several precautions amid the surge in scams:
–Buy only from official sources: Stick to Apple’s website, authorized retailers, or verified carriers.
–Check URLs and ignore unsolicited offers: Avoid emails, texts, or ads promising deals or prizes.
–Don’t share personal data for “freebies”: Legitimate contests rarely ask for sensitive information upfront.
–Enable multi-factor authentication and monitor accounts: Turn on 2FA for Apple ID and financial apps, and regularly review statements for unauthorized activity.
With Apple product launches consistently drawing global attention, experts warn that scammers will continue to exploit hype. Staying cautious and verifying every offer is key to avoiding potential data theft and financial loss.
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