HomeNewsWorldFord in experimental stage; exploring self-driving technology

Ford in experimental stage; exploring self-driving technology

Ford Chief Executive Mark Fields, in a separate interview, also said the automaker is exploring various options to boost its move into car-sharing, self-driving technology and services built on staying connected with customers during the 900 or so hours a year they are behind the wheel.

January 12, 2016 / 12:19 IST
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Ford Motor Co Chairman Bill Ford said on Monday the automaker is open to more than one approach to building its businesses based on mobile internet connections and alternatives to traditional car ownership, including mergers and acquisitions, partnerships and going it alone.

“M&A may be a part of what we do, so could partnerships and so could proprietary” efforts the automaker undertakes on its own, Ford told Reuters in an interview at the Detroit auto show.

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“We are in an experimental stage,” Ford said.

Ford Chief Executive Mark Fields, in a separate interview, also said the automaker is exploring various options to boost its move into car-sharing, self-driving technology and services built on staying connected with customers during the 900 or so hours a year they are behind the wheel.