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Adopting a business-first approach to make IoT work

The bottom-line is, just capturing data for ‘Things’ is not sufficient. To derive real value and to make real business decisions it is critical to capture data about the ‘Context’ too.

March 12, 2018 / 18:49 IST
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Shobhit Mathur

As businesses digitise various aspects of their day-to-day processes and decisions, IoT technology has definitely crossed the chasm in terms of adoption. However, in most organisations, IoT is considered a technology play, and hence the business involvement is low in crucial stages of the roll-out.

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In most cases, IoT initiatives are triggered either by the availability of modern IoT enabled equipment or by an external innovator with sensors/systems for specific use cases. Yet there are plenty of incomplete initiatives and unfulfilled promises from various IoT initiatives around the world, which cast shadow on the effectiveness of IoT. Real ROI from such initiatives is still in question. This brings us to a fundamental question: Is it time to change the paradigm and adopt a business-first approach for IoT enablement?

Breaking it down, it is important to ascertain if the problem lies with the technology itself or somewhere else. Let’s examine this scenario: in a pre-IoT world, if a machine operator in a factory observed overheating of a machine, he’d inform the engineer of the same. The engineer will in turn gather information before making a call on shutting down the machine based on the following parameters:


As evident from the diversity of information the engineer is seeking, even a fully IoT enabled machine cannot provide all relevant data points for the critical decision. The bottom-line is, just capturing data for ‘Things’ is not sufficient. To derive real value and to make real business decisions it is critical to capture data about the ‘Context’ too. That brings us to the next question.

What is a ‘Context’ and how do we define the Context?

To define Context: Context is pretty much everything that can influence the behavior of the ‘Thing’ –

Key to a successful IoT initiative

It is safe to say that an IoT initiative requires lot more than just putting sensors and collating data. Two key factors that can dramatically increase chances of success are:

Adopting a holistic approach towards digital transformation