Sell Idea Cellular, advises Sudarshan Sukhani

Sudarshan Sukhani of s2analytics.com told CNBC-TV18, "Idea Cellular is falling day by day making lower highs, lower lows and that's happening to all the telecom stocks but Idea is probably the weakest of them all, there is a short sell."

The company's trailing 12-month (TTM) EPS was at Rs 4.34 per share. The stock's price-to-earnings (P/E) ratio was 30.08. The latest book value of the company is Rs 42.26 per share. At current value, the price-to-book value of the company was 3.09. The dividend yield of the company was 0.23 percent.