The shares of Hindustan Unilever Limited came in focus for the trading session on March 18, Tuesday, following the Competition Commission of India (CCI) having approved its acquisition of a 90.5 percent stake in Uprising Science Pvt Ltd. The deal pertaining to the acquisition of Minimalist's parent company is valued at Rs 2,670 crore.
The shares of HUL gained over a percent in early trade today, after having ended at a loss of 0.44 percent in the last trading session (March 17).
The approval on the acquisition that was announced in January 2025, was notified through CCI's post on X.
This deal will be implemented in two phases - first, through a main infusion, and second, would be through a buyout at the pre-money enterprise value of Rs 2,955 crore. In an exchange filing, HUL had earlier mentioned that through this acquisition, it aims to add Minimalist to its Beauty & Wellbeing portfolio.
"The proposed transaction involves the acquisition by Hindustan Unilever, of 90.5 per cent shareholding of Uprising Science Pvt Ltd (Target), with the eventual acquisition of the remaining 9.5 per cent shareholding of the target in about two years from the completion date as per the terms set out in the share purchase & subscription agreement executed by and between HUL and the target," CCI said in a release.
Earlier, in an exclusive chat with Moneycontrol, co-founder and CEO of Minimalist, Mohit Yadav highlighted the typical changes for other brands after an acquisition takes place. He is confident of HUL will not altering Minimalist’s perception and positioning, and that makes the 'acquisition deal even sweeter' for him.
Potentially, this deal shall further benefit Minimalist by allowing it to scale its presence from about 2,000 stores to as much as 20,000 in a span of the upcoming two years.
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