HomeNewsBusinessMarketsRBL Bank shares sink as partnership on co-branded credit cards with Bajaj Finance ends

RBL Bank shares sink as partnership on co-branded credit cards with Bajaj Finance ends

RBL Bank said the move to stop the partnership is in line with its vision to build a diverse range of collaborations with other NBFCs.

December 02, 2024 / 09:49 IST
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International brokerage Investec maintained its hold call on the bank, but cut its target price to Rs 170 per share.
International brokerage Investec maintained its hold call on the bank, but cut its target price to Rs 170 per share.

Private lender RBL Bank shares tumbled four percent in the morning session as the lender along with NBFC Bajaj Finance decided to end their eight-year long partnership for co-branded credit cards.

RBL Bank Ltd and Bajaj Finance Ltd have been in discussion over the last month, and it was felt that synergies through this co-brand partnership have undergone significant change over time,” the bank said in a release. The bank, however, added that the move won’t change the plans for its credit cards business.

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The lender said the move to stop the partnership is in line with its vision to build a diverse range of collaborations with NBFCs such as Mahindra & Mahindra Finance Limited, TVS Finance Limited as well as consumer brands like IOC and IRCTC.

“The bank remains focused on growing its credit card business as a prominent customer acquisition engine.”