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King Khan unveils marketing blitz to promote Ra.One

Shah Rukh Khan’s superhero film Ra.One is all set to hit screens on the October 26. King Khan is leaving no stone unturned to ensure a full house for his movie this Diwali. From film merchandise to 20 brand tie-ups, it's an unprecedented marketing overdrive, reports CNBC-TV18's Manasi Phadnis and Pavni Mittal.

October 18, 2011 / 08:27 IST
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Shah Rukh Khan

TAGS: #CNBC-TV18 #CNBC-TV18 Comments #Diwali #film merchandise #Manasi Phadnis #October 26 #Pavni Mittal #Ra.One #Shah Rukh Khan
first published: Oct 17, 2011 10:22 pm

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