BLACKPINK’s Lisa has unexpectedly become the target of harsh personal criticism online after the announcement of her upcoming appearance at the Fortnite Festival.
Last week, Fortnite officially revealed that Lisa would be one of the festival’s featured performers, releasing promotional graphics to build anticipation. The collaboration marks another major global milestone for Lisa, who has consistently expanded her presence in international music, fashion, and entertainment.
While BLINKs celebrated the news, a wave of negative reactions surfaced from non-K-pop fans and gamers who questioned her relevance. Some commenters claimed they were expecting LiSA, the Japanese singer known for anime soundtracks, rather than BLACKPINK’s Lisa.
Others took the criticism much further, bringing up personal details unrelated to her career including references to the background of her rumoured boyfriend Frédéric Arnault, heir to the LVMH luxury conglomerate. The tone of several posts turned invasive and derogatory, prompting concern among fans.
The sudden hostility left many fans baffled, especially given Lisa’s immense global popularity. Supporters pointed out that she is one of the most followed K-pop idols worldwide, consistently topping engagement metrics, selling out solo performances, and collaborating with leading luxury brands.
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Many also noted that collaborations between major music artists and gaming platforms are common, and Lisa’s participation aligns with Fortnite Festival’s history of featuring globally recognised performers.
Despite the online backlash, excitement remains high among fans ahead of her festival appearance. Industry watchers expect Lisa’s participation to draw significant international attention.
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