Digital adoption platform (DAP) SaaS firm Whatfix on Tuesday announced the launch of AI Agents powered by its proprietary ScreenSense technology, aimed at helping enterprises improve user productivity and achieve measurable business outcomes.
ScreenSense, Whatfix’s context- and intent-aware AI engine, interprets a user’s actions within an application and delivers precise, timely interventions such as in-app guides, enterprise search results, or AI-driven nudges.
"Whatfix’s ScreenSense understands the application context and the user’s intent, then recommends the next best action, whether it’s pulling up a refund policy for a salesperson or helping a customer success manager prevent churn," said Khadim Batti, CEO and Co-founder of Whatfix told Moneycontrol.
The first three agents, Authoring, Insights, and Guidance, are now available across Whatfix’s suite. The Authoring Agent generates in-app experiences from natural language prompts, the Insights Agent provides conversational analytics, and the Guidance Agent surfaces contextual answers in the flow of work.
Batti said the agents have already demonstrated measurable returns.
"Our authoring agent alone reduces content creation effort by 30–40%, and in some cases by 50–60% when connected with support repositories. That’s a clear, demonstrable value," he said.
"We are already seeing a 25% boost in ARR. AI-first features also help us get into enterprise AI budgets faster," Batti added.
The launch also comes at a time when AI agents are emerging as the new growth engine for Indian SaaS companies. With investors closely tracking how SaaS players integrate AI into their offerings, features like Whatfix AI Agents are seen as critical to driving higher customer value and attracting fresh enterprise budgets.
Also Read: AI agents are emerging as the new growth engine for Indian SaaS companies
However, he also flagged a challenge around enterprises being overwhelmed by multiple AI tools.
"There will be tens of thousands of agents inside enterprises, point agents from different vendors, internal agents, even personal agents. Our guidance agent acts as the connecting tissue, cutting through the noise and orchestrating the right action in the flow of work."
Internally, Whatfix has been embedding AI in its product development.
"Every software engineer now has to act as an AI engineer. Our AI labs built a Zero-Click Framework where teams automate tasks that usually take minutes, hours, or even days—bringing AI into every pod’s quarterly roadmap."
On its growth trajectory, Whatfix is also scaling in international markets.
"We’ve ramped up in APAC with a new sales leader, seen 70–80% growth in the region, and built a federal sales team in the US. These expansions, along with AI investments and possible acquisitions, set us up for the next phase," Batti said.
Whatfix counts over 700 enterprise customers globally, including Shell, Schneider Electric, and UPS Supply Chain Solutions. It has raised capital from Warburg Pincus, SoftBank Vision Fund 2, Dragoneer, Peak XV Partners, Eight Roads, and Cisco Investments.
Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!
