Artificial Intelligence-powered answer engine Perplexity has expanded its finance vertical to cover the Indian equity markets as part of the company's efforts to deepen its presence in the country.
With this, Perplexity users will have access to live stock prices, news, and latest information from the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE) across its desktop, mobile web and mobile apps.
Perplexity Finance will also provide explanations of notable price movements and bull and bear cases across key stocks, along with access to company financials and historical data downloads.
Jeff Grimes, head of the live events product at Perplexity said the engine will also provide live earnings for a few listed companies, with plans to expand coverage in coming days.
Perplexity also plans to add more features such as price alerts and natural-language stock screening in the future, Grimes added.
Perplexity CEO Aravind Srinivas has hinted at a partnership with Nithin Kamath-led stock broking Zerodha in a post on X (formerly Twitter). In reply to a user asking, “Zerodha when?”, Srinivas said he has spoken with Nithin and Nikhil Kamath and will "have something to share soon".
Perplexity, which aspires to disrupt Google’s flagship search engine, has been focusing on incorporating local content to attract more Indian users to its answer engine. Earlier this year, it launched a dedicated IPL page where users can track league standings, match schedules, and latest news.
These moves come on the back of growing adoption of its service in India in recent years. In April, Srinivas told Moneycontrol that India is among the company’s top 10 countries by revenue and top four markets by daily traffic.
"There are lots of searches on cricket that are already happening with Perplexity, and we want to keep growing that. We also plan to incorporate other content that's interesting to Indian audiences like entertainment, TV shows, movies, local results, and better support for local language content" Srinivas said.
Apart from finance, Perplexity has two other dedicated verticals, travel and academic research, which covers areas such as health, law, technology, science, and the humanities.
To further boost adoption in India, Perplexity recently partnered with telecom operator Airtel to offer a one-year free subscription to its premium tier, Perplexity Pro, for all 360 million prepaid and postpaid mobile users, as well as broadband customers.
In February, the company had partnered with digital payments giant Paytm to integrate its AI answer engine into the payments app.
Srinivas has previously shared plans to roll out lower India-specific pricing for Perplexity Pro, to grow its subscriber base in the country.
Founded in 2022 by Srinivas, Denis Yarats, Johnny Ho and Andy Konwinski, Perplexity was last valued at $9 billion when it raised $500 million funding led by Institutional Venture Partners. The startup, which counts Nvidia and Amazon founder Jeff Bezos among its backers, is said to be in advanced talks to raise fresh funds at a $18 billion valuation.
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