Apple 2025 Black Friday sale ends tonight: Here are the deals and offers you need to know
Apple has kicked off its annual Black Friday Shopping Event for 2025. The sale window runs from 28 November to 1 December, offering gift cards on select purchases across iPhone, Mac, iPad, Apple Watch, AirPods and more.
How the promotion works Apple does not offer direct price cuts during this event. Instead, customers get Apple Gift Cards with eligible purchases. These can be used later for hardware, accessories, subscriptions or even app store purchases. The offer is valid through the online store, Apple Store app and retail outlets.
Gift card value for iPhone and iPad Buying an iPhone 16 or iPhone 16e earns a gift card worth up to $75. iPad buyers get a higher reward, with iPad Air, the latest iPad and iPad mini offering up to $100 in Apple Gift Cards.
Gift card value for Mac Mac products carry the most attractive rewards. Purchases of MacBook Pro models with M4 Pro or M4 Max chips, along with MacBook Air, iMac and Mac mini, qualify for up to $250 in gift card value.
Gift card value for Apple Watch and AirPods Apple Watch Series 11 and Apple Watch SE 3 come with a $50 gift card. AirPods Max, AirPods Pro 3 and AirPods 4 can fetch up to $75, making them strong picks for anyone looking to upgrade their audio gear.
TV, Home and accessories also included Other eligible products include Apple TV 4K, HomePod, Beats headphones and select accessories such as Magic Keyboard or Apple Pencil Pro. These typically offer smaller rewards, around the $25 mark.
When and where to shop The event runs for four days only, from 28 November through 1 December. Customers must shop through Apple’s official channels to qualify, and supplies may vary depending on region and model availability.
Things to keep in mind before buying Because Apple relies on gift cards rather than upfront discounts, some third-party retailers may still offer better immediate savings. For buyers already planning future Apple purchases, however, the gift card approach can be valuable.
