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Lessons in marketing excellence explores XLRI

We are in a city which is India’s only city without a municipality that is because the management and maintenance of this town is carried out by one of the largest and the most respected corporate house, The Tata’s. Welcome to Lessons in Marketing Excellence, season 2 and this week we are in the gorgeous campus of XLRI Jamshedpur.

February 08, 2011 / 22:49 IST
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This week CNBC-TV18's special show Lessons in Marketing Excellence (season 2) explores the campus of Xavier Labour Relations Institutes (XLRI) in Jamshedpur.

XLRI is known most for its personal management and industrial relations programmes. Originally set up by a Jesuit Preist in 1949, the institute emphasizes on social entrepreneurship and management. The motto of the institute is
first published: Feb 1, 2011 03:58 pm

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