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Fact or farce: Why are AdEx projections by Dentsu, GroupM and Madison thousands of crores apart?
Storyboard18 | Kashmir Day posts force global brands to rethink local messaging
How AI is improving education, healthcare and farming in India
Build To Last | ITC’s approach to building enduring & endearing brands
Storyboard18 | Ads parody ads: How does it work?
Storyboard18 | The sexual wellness boom and how brands are addressing a new consumer
Storyboard18 | How global advertising business reviews affect agencies in local markets
Storyboard18 | This Diwali, some brands skipped the hard-sell. Here’s why
Storyboard18 | How well do festive ads really work?
Storyboard18 | The Rise of the Influencer's Advocate
Storyboard18 | Is the House of Zuck strong enough?
Storyboard18 | From creative brief to brand boycott: Is advertising being rewired for an era of intolerance?
Storyboard18 | Prasoon Joshi: Tough times are a test of relationships, the not-so-great ones do not survive
Introducing Storyboard18 —the beginning of a new journey
Storyboard | Star Sports keeps 10-15% inventory for T20 World Cup finals
Storyboard | How Nykaa captured the online beauty market in India pre IPO
Storyboard | Facebook’s brand Meta-morphosis is not a quick fix
Storyboard | Why and how Facebook became Meta
Storyboard | Subhash Kamath re-elected as ASCI chairman
Storyboard | Lucknow and Ahmedabad IPL teams will open up Hindi heartland to advertisers, say experts
Storyboard | McDonald’s is going gourmet and focusing on ‘happy memories’. Here's why
Storyboard | A privacy-led tsunami of change that CMOs need to survive
Storyboard | Cadbury India’s festive ad coup, featuring Shah Rukh Khan and local businesses
Storyboard | Diwali ads: It's that time of the year
Storyboard | Society is more conscious and responsible: Hrithik Roshan on rules of brand endorsements
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