Moneycontrol
HomeNewsOpinionWhy the world of economics should consider the concept of 'whole man' 

Why the world of economics should consider the concept of 'whole man' 

'Whole man' as a concept looks at the man, not as juxtaposed to the others but as an integral one with the entire Creation. In contrast, the widely used ‘economic man’ term talks about the behaviour of humans engaged in economic activity 

June 03, 2024 / 16:23 IST
Story continues below Advertisement
The theory of ‘Integral Humanism’ provides an alternative view to the concept of ‘economic man’.

Sanghnomics is a weekly column that tracks down and demystifies the economic world view of the Rashtriya Swayamsevak Sangh (RSS) and organisations inspired by its ideology. 

There is a crisis in economic theory and that has been reflected by the growing inequalities and the unsustainable growth models going bust across the world over the last 100 years. This crisis in economic theory started in the post-Keynesian era. The collapse of the Soviet Union in 1989 and subsequent dismantling of communist economies were evident examples of the failure of Marxist economics. From the early 1990s, globalisation based on capitalism became the buzzword and India also opted for the same. However, from 1999 onwards we have seen a massive increase in volatility in the economic sphere. There have been too many crises, growth has slowed down, inequalities of income and wealth have perpetuated even in the developed world and technology divide has created a new uncertain world.

Story continues below Advertisement

This is the time to question the fundamental theory of ‘economic man’ that forms the basis of the modern economic theory.  The term "economic man" (also referred to as "homo economicus") refers to an ideal person who acts rationally, with perfect knowledge and who seeks to maximize personal utility or satisfaction. Though behavioural economics has tried to challenge this theory, most of the economic models consider human beings to be self-centered, parochial and narrow-minded individuals who take economic decisions that serve his material interests. The concept of ‘economic man’ has been developed by the western economists to understand the behaviour of humans engaged in economic activity.  It is based primarily on an abstraction known as the ‘economic man’ that was developed in the 19th century by philosophers like John Stuart Mill.  This western concept of ‘economic man’ associates’ rationality with self-interest only and doesn’t look at the non-materialistic aspects that might be the driving force for an individual. To sum up, the western theory of ‘economic man’ is a fragmented framework and that is why it has led to flawed economic models that lack a holistic approach.

In this context, it is important to have a relook at the work of Pandit Deendayal Upadhyay, a full-time worker (Pracharak) of the Rashtriya Swayamsevak Sangh (RSS). Upadhyay propounded the theory of ‘Integral Humanism’ that is now the official ideology of the Bharatiya Janata Party (BJP). This theory provides an alternative view to the concept of ‘economic man’.