HomeNewsOpinionVault Matters: Why green financing is not yet a greener pasture

Vault Matters: Why green financing is not yet a greener pasture

The US is having a total rethink on its approach to renewable financing and back home the trend seems to have just gotten started. Like most times, are we picking the tail end of an idea?

March 07, 2025 / 08:51 IST
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green finance
The green financing model is far from being proven even globally.

Take a drive on any of the highways in Mumbai and its peripherals. The large advertisements on green home loans, mostly by public sector banks, are quite unmissable.  If you’d clicked on a pop up on your internet browser while looking for electric cars, you are sure to be followed up with several phone calls from mortgagers trying to sell you a home loan specifically designed to help you build a green home.

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A green home is usually denoted as a house built using sustainable raw materials such as red bricks in place of prefabricated structures, wooden widows instead of glass, cement piping instead of plastic and so on.

The number of housing project sold on the basis on having been built entirely on such sustainable promises is on the rise and no wonder then, lenders too are flocking to fund these projects. There’s an equally growing beeline to fund solar panels and rooftops on the retail or domestic side. Lenders are also warming up to fund electric cars and two-wheelers.