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Ram Mandir may attract 50 mn tourists a year: Jefferies assesses the Ayodhya multiplier

The makeover of Ayodhya is now set to transform the ancient city into a global religious and spiritual tourist hotspot

January 22, 2024 / 06:54 IST
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Ayodhya Ram Temple inauguration: More than 7,000 people, from various fields are expected to arrive Ayodya today.

The grand opening of the Ram temple in Ayodhya by Prime Minister Narendra Modi will have a huge economic impact, as India gets a new tourist hotspot, which could attract 50 million plus tourists per year, said brokerage firm Jefferies.

“A $10 billion makeover (new airport, revamped railway station, township, improved road connectivity, etc) will likely drive a multiplier effect with new hotels and other economic activities. It can also set a template for infra-driven growth for tourism,” said Jefferies.

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Before the pandemic, tourism contributed $194 billion to FY19 GDP. This is now expected to grow at an 8 percent CAGR to $443 billion by FY 2033. Currently, the tourism-to-GDP ratio in India, at 6.8 percent of the GDP, puts the country below most of the large emerging and developed economies, which are higher by 3-5 percentage points.