HomeNewsBusinessIPOZomato-backed Magicpin set to join tech-IPO bandwagon; in talks to appoint advisors

Zomato-backed Magicpin set to join tech-IPO bandwagon; in talks to appoint advisors

Earlier this month, Magicpin announced that it is entering the quick commerce segment for food delivery.

December 30, 2024 / 17:18 IST
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MagicPin allows customers to discover offline retailers in their neighborhood, across categories such as fashion, food, grocery, and electronics among others and obtain offers and discounts for them
MagicPin allows customers to discover offline retailers in their neighborhood, across categories such as fashion, food, grocery, and electronics among others and obtain offers and discounts for them

Hyper-local e-commerce firm Magicpin, backed by investors such as Zomato and Light Speed Ventures, is planning to go public in 2025 and has initiated talks with investment banks and law firms to appoint advisors for the IPO, people aware of the matter told Moneycontrol.

Magicpin allows customers to discover offline retailers in their neighborhood, across categories such as fashion, food, grocery, and electronics among others and obtain offers and discounts for them. Users can transact on the app using multiple methods and earn points on these transactions. These points can be used for discounts at various merchants on the platform.

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Earlier this month, Magicpin announced that it is entering the quick commerce segment for food delivery in cities such as Bangalore, Hyderabad, Mumbai, Chennai, Delhi-NCR, and Pune under its magicNow brand that will provide fast food delivery within a 1.5 km to 2 km radius.

“The company has recently held pitches to appoint investment banks and law firms for the proposed IPO. These are early days for the deal and the company is yet to finalize the contours of the deal. There are several VC funds, angel investors and investors like Zomato on the captable, so the eventual deal size will depend on how much stake these guys want to dilute through the IPO. Those details will be finalised closer to filing the DRHP,” said one of the people cited above