Speaking to CNBC-TV18 Saurabh Goel, Executive VP of Havells India said the rationale behind launching an advanced water heater was to bring a high-tech product to consumers.
"We are chasing top-end customers," he said.
The company runs every business as a separate entity, Goel said, adding that this product is the culmination of all the 17 product categories it has. Watch video for more...
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