HomeNewsBusinessCompaniesDell cuts workers in sales team reorganization with new AI-focused unit

Dell cuts workers in sales team reorganization with new AI-focused unit

The company’s best-known business of selling personal computers has struggled in recent years amid a post-pandemic decline in that market

August 05, 2024 / 23:28 IST
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Dell previously announced a major workforce reduction in early 2023, shedding 13,000 jobs in that fiscal year
Dell previously announced a major workforce reduction in early 2023, shedding 13,000 jobs in that fiscal year

Dell Technologies Inc. is cutting jobs as part of a reorganization of its sales teams that includes a new group focused on artificial intelligence products and services.

“We are getting leaner,” sales executives Bill Scannell and John Byrne wrote Monday in a memo to Dell employees. “We’re streamlining layers of management and reprioritizing where we invest.” In addition to the AI-focused team, the executives said the company will change how data center sales are approached.

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The Texas-based hardware technology company has enjoyed a renaissance of investor interest over the past year due to its high-powered servers that can run AI workloads. Still, there is increasing unease about how long it may take companies to see a payoff from AI investments, which often come in the form of expensive servers or graphics processing units.

A spokesperson declined to comment on how many jobs would be affected. “Through a reorganization of our go-to-market teams and an ongoing series of actions, we are becoming a leaner company,” the spokesperson said.