Genelia Deshmukh honoured by Smriti Irani at MEWA India 2025 for her contribution to Imagine Foods

Genelia Deshmukh, known for her dedication to promoting sustainable living, continues to make strides in the plant-based food industry. After capturing the attention of audiences with her recent collaboration with Starbucks India, where they introduced "lai bhaari" dishes, Genelia is now focusing on advocating the harmony between plant-based food and exceptional taste.

Recently, Genelia was honoured at the MEWA India 2025 conclave, an event that highlights sustainability and conscious innovation.

Smriti Irani, a key figure at the event, felicitated Genelia for her impactful work in the plant-based food space. As a keynote speaker at the conclave, Genelia shared her insights on the growing need to support ventures that focus on sustainability and positive environmental impact.

Representing Imagine Foods, the plant-based food brand she co-founded with her husband, Riteish Deshmukh, Genelia spoke passionately about the company’s mission to revolutionize the way people experience food. Imagine Foods is dedicated to offering plant-based meat alternatives that combine taste and sustainability, making it easier for consumers to enjoy their favourite foods while reducing their environmental footprint.