Bharat Ke Super Founders to be launched with Rs 100 crore investment pool and Suniel Shetty as host

Amazon MX Player has unveiled Bharat Ke Super Founders, a high-stakes entrepreneurial reality series that brings Suniel Shetty to the forefront as host, mentor, and the driving force behind what the platform calls India’s most ambitious start-up show yet. Produced by Rusk Media and Recur Club, and co-powered by StockGro and Legacy Collective, the series will stream for free across all Amazon surfaces, including Amazon MX Player, Prime Video, Fire TV, the Amazon shopping app, and Airtel Xstream.

Suniel Shetty isn’t just a marquee name placed at the center for recall value. His journey as an investor, fitness entrepreneur, restaurateur, and mentor to young founders shapes the entire tone of the show. Bharat Ke Super Founders positions him as the steady hand guiding founders through a maze of ideas, execution challenges, and high-pressure decision-making. His presence anchors the format with a mix of discipline, empathy, and sharp business instinct.

Backing this effort is a landmark Rs 100 crore investment pool assembled by Recur Club and a panel of influential business leaders. It is the largest investment commitment showcased on any Indian entertainment platform, signalling that the show is designed to spark real opportunities rather than deliver surface-level drama.

Unlike typical reality formats, Bharat Ke Super Founders insists on verified pitches, credible data, and an environment where founders must hold their ideas up to honest scrutiny. This is where Shetty’s credibility comes through. He speaks openly about resilience, ownership, and the importance of building with purpose — values that shape the selection and mentoring process on the show.