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How New York City Mayoral candidate Zohran Mamdani is using his roots, food & films to connect with public

Moneycontrol News | July 09, 2025 / 15:56 IST
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If elected, Zohran Mamdani, the Indian-origin Democratic nominee, will become the first Muslim and South Asian mayor of New York City. He is the son of acclaimed filmmaker Mira Nair, and his father is a prominent writer and Columbia University professor. (Image: X)
If elected, Zohran Mamdani, the Indian-origin Democratic nominee, will become the first Muslim and South Asian mayor of New York City. He is the son of acclaimed filmmaker Mira Nair, and his father is a prominent writer and Columbia University professor. (Image: X)
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Mamdani, embracing his roots, is trying to build a connect with South Asians (especially Indians) and it maybe influenced by his mother's career in the film industry. (Image: Reuters)
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Actively incorporating cultural elements into his campaign, Mamdani was seen donning a kurta (traditional Indian attire) during a public appearance. (Image: https://www.zohranfornyc.com)
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Several NYC neighbourhoods including Richmond Hill, Kensington and Curry Hill have Hindi, Bengali, Punjabi and Urdu-speaking populations. In what is seen as an outreach to the South Asian population of NYC, Mamdani is heard speaking fluent Bengali. He is also seen relishing a variety of sweets popular among Indians. (Image: Instagram)
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The Indian-origin politician was recently seen enjoying a plate of biryani with his hands during an interview. The video went viral in no time with a debate on whether eating with hands is the right way. Some Western critics called it 'messy', but South Asians (including Indians) praised Mamdani for sticking to tradition. (Image: X)
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Apart from his attempts to connecting with people of different nationalities, Mamdani also seen showing his support to the LGBTQ+ community by attending the NYC Pride March in Manhattan. (Image: Reuters)
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First published: Jul 9, 2025 03:56 pm

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