HomeWorldHit Indie band Velvet Sundown, with over 1 million Spotify fans, admits: 'We’re AI'

Hit Indie band Velvet Sundown, with over 1 million Spotify fans, admits: 'We’re AI'

Experts have long warned about the dangers of AI-image, video and music generators blurring the lines between the real and fake.

July 09, 2025 / 00:01 IST
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Image credit: The Velvet Sundown (Band) - Official X account
Image credit: The Velvet Sundown (Band) - Official X account

An indie rock band with more than a million monthly listeners on Spotify has owned up to being an AI-generated music project following days of speculation about whether the group was real.

Named Velvet Sundown -- seemingly a nod to Lou Reed's band The Velvet Underground -- the digital group has become a viral hit, generating ferocious online discussion after racking up hundreds of thousands of listens.

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An updated Spotify profile, consulted on Tuesday by AFP, admitted that the group was an "ongoing artistic provocation".

"All characters, stories, music, voices and lyrics are original creations generated with the assistance of artificial intelligence tools employed as creative instruments," Velvet Sundown's profile added.