HomeNewsPoliticsDelhi election: An insight into Amit Shah's campaign strategy to win the capital contest

Delhi election: An insight into Amit Shah's campaign strategy to win the capital contest

Shah has also been active on social media, not only tweeting proactively, but also monitoring party tweets and interacting with “cyber warriors”

February 05, 2020 / 12:36 IST
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With the campaigning for the Delhi Assembly elections entering the last leg, political parties are all set for what is going to be a high-octane contest.

Union Home Minister Amit Shah, who is personally overseeing the poll campaigning in Delhi, is believed to be hold meetings with constituency coordinators till around 2 am in the party office, receiving feedback on the campaign and the party’s prospects.

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The BJP has not yet named their chief ministerial candidate. Although it was earlier announced that the saffron party will fight the Delhi assembly elections under the leadership of Prime Minister Narendra Modi, it is Shah who has become the face of the campaign.

A report in The Times of India suggests that PM Modi has taken a back seat after an initial Delhi rally, where he claimed that the government has had no discussion on a nation-wide NRC. This has made Shah the face of the campaign, a clear departure from 2013.