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The cost of hustle culture - why rest is not a weakness

Redefining success through balance, India must move beyond burnout culture, embracing mental wellness, community, and tradition. By valuing rest and resilience, we can foster a thriving, human-centric society rooted in sustainable productivity and wellbeing

April 28, 2025 / 17:27 IST
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By building a culture where rest is valued as much as effort, and where wellbeing is seen as foundational to productivity, we can unlock the full potential of our people.

In our society today, success is often equated with relentless productivity and professional achievement. This narrow view has led to a worrying trend the glorification of burnout. Across India, young professionals confuse exhaustion with commitment, treating fatigue as a badge of honour instead of the red flag it truly is.

The World Health Organization's Global Mental Health Report 2022 reveals a steep increase in work-related mental health issues, particularly in developing economies. The findings mirror a deeper cultural shift, that is becoming increasingly evident in business circles and among emerging talent.

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Connected yet alone

Our technology keeps us constantly connected, yet meaningful human bonds are weakening. The NIMHANS National Mental Health Survey findings reveal that despite digital connectivity, many Indians report poorer personal relationships and greater feelings of isolation.